Elon Musk

Kind of a no-brainer IMO. Fortune doesn’t mention it but Musk has taken to social media and direct communication with the public unlike any CEO and certainly any Car/Aerospace CEO of our time. His honest and often overly transparent views have managed to turn media controversy into positives for the company.

Also throw in the fact that he’s CEO of two game-changing companies and the Chairman and largest stakeholder of another: Solar City….and if he wasn’t so busy, he’d be building a ultra high-speed hyperloop train connecting Los Angeles and San Francisco.

Also he doesn’t seem to be too terribly pretentious..and there you go.

FORTUNE NAMES ELON MUSK THE 2013 FORTUNE BUSINESSPERSON OF THE YEAR

FORTUNE’s 2013 List of the Top 50 People in Business Includes: The “Activist Investor” at #2; “Pony” Ma Huateng at #3; Angela Ahrendts at #4; Jeff Bewkes and Reed Hastings tie for #5

Musk Tells FORTUNE Contributor and TED Curator Chris Anderson About the Early Years at Tesla and SpaceX: “I thought the likeliest outcome was failure”

(New York, November 21, 2013) – Today, FORTUNE reveals its annual choice for Businessperson of the Year and names Elon Musk, CEO of Tesla Motors and SpaceX and Chairman of SolarCity, the 2013 FORTUNE Businessperson of the Year. Chris Anderson, TED Curator, writes the cover story on Musk, comparing him to Steve Jobs. FORTUNE also reveals its list of the Top 50 People in Business for 2013, which includes Pony Ma, Angela Ahrendts, Jeff Bezos, Larry Page, Warren Buffett, Marissa Mayer, Mark Zuckerberg and Jack Dorsey. FORTUNE Editors write: “Fortune’s annual list is filled with executives who defied expectations (buying a newspaper, leaving luxury for Apple), executed big turnarounds, and delivered stellar results for their shareholders.”

Adam Lashinsky writes the blurb:

Tesla, SpaceX, SolarCity

–Cultural impact
–No. 1 revenue gainer
–No. 2 stock price gainer

It is no Secret that Elon Musk is a triple threat: The co-founder of PayPal has gone on to disrupt aeronautics with Space Exploration Technologies, known as SpaceX; shake up the auto business with Tesla Motors; and retool the energy sector with SolarCity. (He is CEO of the first two companies and chairman and largest shareholder of the third.) But 2013 was an especially notable year for Musk, as investors and consumers wholeheartedly embraced his ideas and vision. After a rocky start a decade ago, Tesla has emerged to become the world’s most prominent maker of all-electric cars. Revenue at Tesla is up more than 12-fold for the first three quarters of the year, and the company is on track to top $2 billion in sales in 2013. The stock is up more than fourfold year to date, and that’s after giving back some gains when recent vehicle sales missed some analysts’ estimates. (A series of troubling car battery fires has not helped.) And just as SpaceX has helped reignite interest in space exploration, Musk’s plans for a “hyperloop” between San Francisco and Los Angeles got Americans buzzing about ultra-high-speed transit when Musk released his design plans in August. Musk’s creations have already made him tremendously wealthy — Bloomberg Wealth says he is worth $7.7 billion — but it is his audacity and tenacity that make him Fortune’s Businessperson of the Year.

Not terribly surprising considering the year and the press. Congrats!
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As reported this weekend, Tesla has announced that it has removed the Air Suspension lowering as part of a three step plan to deal with the media attention. The whole Blog post is worth a read but here are the important bits:

First, we have rolled out an over-the-air update to the air suspension that will result in greater ground clearance at highway speeds. To be clear, this is about reducing the chances of underbody impact damage, not improving safety. The theoretical probability of a fire injury is already vanishingly small and the actual number to date is zero. Another software update expected in January will give the driver direct control of the air suspension ride height transitions.

Second, we have requested that the National Highway Traffic Safety Administration conduct a full investigation as soon as possible into the fire incidents. While we think it is highly unlikely, if something is discovered that would result in a material improvement in occupant fire safety, we will immediately apply that change to new cars and offer it as a free retrofit to all existing cars. Given that the incidence of fires in the Model S is far lower than combustion cars and that there have been no resulting injuries, this did not at first seem like a good use of NHTSA’s time compared to the hundreds of gasoline fire deaths per year that warrant their attention. However, there is a larger issue at stake: if a false perception about the safety of electric cars is allowed to linger, it will delay the advent of sustainable transport and increase the risk of global climate change, with potentially disastrous consequences worldwide. That cannot be allowed to happen.

Third, to reinforce how strongly we feel about the low risk of fire in our cars, we will be amending our warranty policy to cover damage due to a fire, even if due to driver error. Unless a Model S owner actively tries to destroy the car, they are covered. Our goal here is to eliminate any concern about the cost of such an event and ensure that over time the Model S has the lowest insurance cost of any car at our price point. Either our belief in the safety of our car is correct and this is a minor cost or we are wrong, in which case the right thing is for Tesla to bear the cost rather than the car buyer.

TSLA shares are again down in morning pre-market trading.

Tesla updated my, as well as many other, Model S cars this weekend with the 5.8 firmware.  5.8 doesn’t seem to be a big update from 5.6 that I got just 10 days ago. Some drivers have reported:

* A wipers service mode. Who would’ve know? 🙂
* A reset TPMS button. Nice.
* MAC Address display in Wifi settings. Who was it again asking for this to setup their router’s MAC filter?
+ all the goodies which were already in 5.6, of course.

Also – it seems to accelerate a little smoother all of a sudden but that’s likely just me being overly sensitive.

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