Ford Stories July 18

Lucid Motors keeps impressing us with its all-electric sedan under development, the Lucid Air, which recently reached a 235 mph (378 km/h) top speed on the track.

But the company’s efforts to bring the vehicle to market seem to be moving slowly. After announcing its EV factory to be built in Arizona back in November 2016, nothing has moved as the company is reportedly trying to raise the $700 million needed to build the plant.

Now they reportedly shifted their strategy to look into the potential sale of the company and they are said to have been holding talks with none other than Ford.  expand full story

Ford Stories June 14

Ford has won an important contract to further electrify Deutsche Post’s fleet of delivery vehicles.

Deutsche Post has already been deploying electric vehicles in its fleet, but this new contract should quickly add 2,500 all-electric vans on the roads. expand full story

Ford Stories May 25

Only a few days after ousting CEO Mark Fields and appointing Jim Hackett, the head of the automaker’s ‘Smart Mobility’ division, as the new head of the company, Ford is again announcing a new global leadership shakeup.

The changes include bringing back a longtime Ford electric powertrain engineer who left for Uber last year to now lead electric vehicles and autonomous driving programs at the automaker. expand full story

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Ford Stories May 24

Ford’s Model T is credited for creating a transportation revolution by making the first affordable and truly mass-produced car.

Tesla is trying to do the same thing with electric cars, which make for an interesting comparison to track their respective progression. expand full story

Ford Stories May 22

Ford had a massive leadership shakeup today that saw CEO and longtime executive Mark Field ousted and replaced by Jim Hackett, the head of the automaker’s ‘Smart Mobility’ division.

The company also appointed a new executive in charge of “strategy and business model development for electrified vehicles and autonomous vehicles.” expand full story

Ford Stories May 18

The only all-electric cars that Ford currently sells are compliance cars built on existing gas-powered platforms. Earlier this year, the automaker announced that its first all-electric car built to be electric from the ground up will come out in 2020.

Raj Nair, Ford’s Chief Technology Officer, now says that the vehicle will be mass-produced, hinting that it will not be a compliance car, and priced affordably. expand full story

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Ford Stories May 17

Last weekend, I published an article arguing that the US auto industry needs a push to transition its biggest segment, trucks, to being powered by batteries and Tesla unveiling its all-electric pickup truck could be that needed push.

Interestingly, a few days later, Ford made a rare comment on a possible all-electric pickup truck. expand full story

Ford Stories April 6

In January we reported on Ford’s big strategic expansion into electrified vehicles, announcing seven electrified cars with six more to come. Today Ford issued a press release about two EVs they will bring to the Chinese market: a plug-in version of the Mondeo (Fusion) sedan and an all-new fully-electric small SUV. The fully electric SUV has so far only been announced on paper, not given a model name or shown as a concept car. Ford’s only specifications are that it will have a range of more than 450km (280 miles) and will come to China “within five years.”

Ford called the two models “new” in their press release today, but they’re really “new-to-China” rather than new overall.  The small SUV was already announced in the January strategic announcement linked above, and the Mondeo is just the “world” version of the car Ford calls the Fusion in the US.  So it looks like these two “new” cars don’t actually represent two of the six unannounced cars Ford alluded to in their January announcement.

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Ford Stories April 4

There are a lot of companies now working on autonomous driving technologies and as many approaches to achieve the ultimate goal of a safe fully self-driving system. With such a transformative technology, there will be an extraordinarily important first-mover advantage.

Navigant Research attempted to create a leaderboard based on each company’s vision and execution in order to get an idea of which ones might have a lead. It published the report this week with interesting results. expand full story

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Ford Stories March 20

Ford announced that it qualified 3 companies making electric powertrains for its chassis through its Electric Qualified Vehicle Modifier (eQVM) program. Its entire lineup of commercial trucks will offer some form of electric powertrains, either hybrid, plug-in hybrid, and even all-electric.

One company was even qualified to make a F-150 pickup truck with a plug-in hybrid powertrain. expand full story

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