Maserati says that it plans to “electrify” its entire lineup within the next five years, but it is using the safe “electrify” word, and we should expect many hybrids.
Maserati Stories November 30
Maserati Stories July 10, 2018
To this date, Fiat-Chrysler (FCA) hasn’t been a leader in the current electrification of the auto industry, but the company has now announced a significant acceleration of its electric vehicle programs.
Now they say that they are “going after Tesla” with their own luxury brands. expand full story
Maserati Stories June 1, 2018
FCA’s outspoken CEO, Sergio Marchionne, has been known for being highly critical of electric vehicles, which has significantly slowed down the electrification of FCA’s lineup of vehicles.
But the industry is undoubtedly moving forward with all-electric vehicles and now FCA is announcing new electric vehicles coming under its Jeep, Maserati, and Fiat brands within the next 4 years. expand full story
Maserati Stories November 24, 2016
Earlier this year, Roberto Fedeli, Maserati’s head of engineering, confirmed that he was tasked by CEO Sergio Marchionne to bring to market an all-electric vehicle before 2020. At the time, the engineer didn’t reveal much more, but a company official has now confirmed that the electric car they plan to bring to market will be based on the stunning Alfieri concept Maserati unveiled in 2014. expand full story
Maserati Stories October 7, 2016
If you are an established automaker and you are announcing an upcoming electric vehicle, especially if it’s in a premium segment, it is apparently an obligation to compare it to Tesla right away – even if it is years from coming to market.
That’s exactly what Roberto Fedeli, Maserati’s head of engineering, did when he confirmed that he will bring to market an all-electric vehicle around 2020. The engineer didn’t have kind words for the current electric vehicle leader. expand full story
Maserati Stories June 28, 2016
The Maserati dealership of Kirkland marketed a page listing several comparisons between its vehicles and competing models. One of the top comparisons was of a Maserati Ghibli versus a Tesla Model S and the organisation had to take it down yesterday after Tesla fans claimed the automaker was lying about the performance of the vehicles in order to paint the Ghibli in a better light. expand full story