Outside of the tech community, self-driving technology is still seeing a lot of pushback from people who don’t trust computers driving a car for them.

A new video released by Alphabet’s Waymo does a great job to familiarize people with the technology. expand full story

California has been one of the most forward-thinking states when it comes to self-driving vehicles by enabling test programs on public roads early on.

But those vehicles need to have someone in the driver’s seat at all times and be ready to take control.

Now, new DMV regulations this week approved the use of fully self-driving cars as soon as April. expand full story

The “Self Drive Act” (H.R. 3388), which sets new federal self-driving car measures, is smoothly going through the legislative process with apparent bipartisan support.

It was unanimously approved by the U.S. House today.  expand full story

While reports of Apple’s work on electric and self-driving cars have been surfacing for years, CEO Tim Cook has been careful about not confirming or denying any detail.

But he now makes rare comments on Apple’s effort in developing self-driving cars, which he referred to as “a core technology” for the company.  expand full story

A new article in the May edition of Transportation Research took up the question of how much, if anything, consumers would pay for autonomous driving capabilities in their vehicles.  The survey of 1,260 American households concluded that the average household would be willing to pay $3,500 for partial automation, or $4,900 for full automation.

There was a lot of variance in the data however, as several households said they would pay upwards of $10,000 for full automation, and others said they would not be interested in paying a premium at all for this technology.  The research also concludes that because of this large variance in consumer price preferences, there will be plenty of room for vehicle models with varying levels of automation at various price points.

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There are a lot of companies now working on autonomous driving technologies and as many approaches to achieve the ultimate goal of a safe fully self-driving system. With such a transformative technology, there will be an extraordinarily important first-mover advantage.

Navigant Research attempted to create a leaderboard based on each company’s vision and execution in order to get an idea of which ones might have a lead. It published the report this week with interesting results. expand full story

Uber has been under a lot of pressure over the past few months from several different angles, including with their self-driving effort. They had problems with regulators in California after a self-driving prototype ran a red light and now they are being sued by Waymo, Alphabet’s self-driving car company, over their lidar sensor technology.

Now one of their self-driving prototypes in Arizona was involved in an accident that resulted in the car rolling over. Fortunately, no one was injured.  expand full story

Tesla has so far been mostly alone in the autonomous driving world trying to achieve fully self-driving capability using a camera-based system. That’s because almost all other company developing self-driving technology are focusing on lidar sensors.

It’s about to change. A new startup in the field is now trying a similar albeit even more radical approach to self-driving with a camera-only system. expand full story