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Despite ongoing strike, Tesla takes the crown in sales in Sweden, Norway

gray asphalt road between mountains


It’s no surprise that Norway is leading the world in EV adoption, but 2023 saw the country reach new heights with electric vehicles taking a record 82% market share, and Tesla with a whopping 20% market share. And despite Tesla’s ongoing labor disputes in the region and blocks on imports, new car registrations for Tesla vehicles in Sweden grew by 9% in December.

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Tesla sues Sweden’s transport agency and gets a small win

Elon Musk

After filing twin lawsuits against the Swedish Transport Agency and the country’s postal service after workers refused to deliver license plates for its cars, Tesla can enjoy a small victory in the battle in Sweden. Hours after filing the suits, a court in Sweden has backed the automaker, offering a temporary injunction to get the plates to the company within a week.

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Sweden’s Tesla boycott snowballs as more workers join the strike

Elon Musk

Today more unions in Sweden are joining Tesla’s mechanics in the strike against the notoriously anti-union EV automaker. Dockworkers in Sweden won’t be unloading any Tesla vehicles, maintenance crews won’t be cleaning up Tesla stores, and broken Superchargers won’t get repaired. Next week, even Tesla mail won’t be delivered.

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Stockholm’s ban on ICE vehicles from its city center is good, but just not enough

photo of buildings near body of water

This week, Stockholm announced plans to become the first large capital city to put an all-out ban on petrol and diesel vehicles from a 20-block commercial and financial district in its center, all in a move to reduce air pollution and engine noise. Sure, dedicating a slice of the city to pedestrians, cyclists, and electric vehicles is excellent news, but the zone is only 180,000 square meters, and residents will have to wait until 2025 before the dream is realized – and even longer before governmental officials consider expanding the zone farther out.

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I went to Sweden and experienced Gothenburg’s growing fleet of electric ferries

electric ferries

My journey in the electric mobility segment recently brought me to Gothenburg, Sweden – home to the Skansen Kronen, ZEEKR’s design center, and of course, Volvo. Sweden is one of the Scandinavian markets embracing electrification, and it couldn’t be more apparent in its public transit network. This includes 100% electric ferries, of which I got the chance to tour and go for a ride.

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Volvo Cars to invest over $1 billion to upgrade Swedish plant with tech-like mega casting for its next generation of BEVs

Volvo cars plant

Volvo Cars has shared news that it plans to invest SEK 10 billion (~$1.09 billion) in its Torslanda manufacturing plant in Sweden, to deliver advanced production practices for its next generation of fully electric vehicles. This includes mega casting of aluminum body parts, a new battery assembly plant, and more.

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Tesla Model S deliveries were up 43% in Sweden during the last quarter [chart]

Tesla has a presence in Sweden since late 2013, but sales in the country have been lagging until mid-2015. Based on registration data, Tesla delivered only 268 Model S’s in Sweden in 2014, but last year the automaker delivered 996 cars, which represents a 271% increase.

This increase made Sweden an important market for Tesla in Europe, where it now holds the 6th position in term of volume – ahead of countries like France and the UK – despite Sweden’s size.

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Tesla to offer free charging at home and power its Supercharger network with 100% renewable energy in Sweden

Building on the momentum Tesla is currently experiencing in Sweden with 271% growth in sales in 2015 based on registration data, the automaker is announcing an interesting partnership with Swedish electric utility Skellefteå Kraft to supply the Supercharger network in Sweden with 100% renewable energy and offer Tesla owners completely free charging at home.
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Tesla Model S sales are up 350% in Sweden

At Electrek we have been gathering registration data on the top-selling electric vehicles for a while now and although we are still sorting through all the information (and you can expect more posts about the data going forward), one thing that caught our attention is Tesla’s recent growth in Sweden.

Tesla has a presence in Sweden since late 2013, but sales in the country have been lagging until the last two quarters. From January to August 2014, Tesla delivered only 141 cars in the country, but during the same period this year, it delivered 635 Model S’s according to registration data – a 350% year over year increase to date. 
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