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Subaru suddenly breaks electric following tripled annual profits, promises 4 crossover EVs in US

Subaru EV

Two months into his term as the new CEO of Subaru, Atsushi Osaki is making some admirable changes that could soon benefit US consumers and our planet’s ecosystem. The Japanese automaker looks to ride a wave of massive annual profits into a new transition of bolstered EV production that includes at least four all-electric Subaru models.

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Subaru takes a page from Toyota appointing new CEO to compete in the EV era

As the auto industry charges ahead toward a fully electric future, you can start to see clear leaders and laggards. Subaru, like its Japanese counterparts, is looking to play catch up. The automaker announced Friday it was appointing a new CEO to address the “profound transformation” to EVs in the auto industry, following a similar move from Toyota recently.

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Subaru Solterra: First drive & US pricing – $45K for amazing AWD, but that range…

Subaru Solterra

Subaru has revealed US pricing for their new all-electric crossover, the Solterra. As a matter of fact, I was flown to Catalina Island and got to experience the Subaru Solterra – then got lost, had a flat tire, and almost missed my plane. But lived to tell the tale.

The Solterra is coming in hot, offering a highly competitive price for one of the best AWD systems on the market today, electric or otherwise. If you’re willing to forgive the slower speed at which the car can roadtrip, then Subaru’s impressive first attempt at a BEV could be in your future.

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Subaru opens reservations for Solterra EV and announces a charging partnership with EVgo

Subaru Solterra

Subaru of America will officially begin taking reservations today for its upcoming Solterra. For $250 down, customers can select their preferred Subaru retailer, trim, and exterior color. Additionally, the automaker shared that Solterra customers will be able to take advantage of a new partnership with EVgo, offering access to its 46,000 charging locations across the US.

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Current classics: this 1980 Subaru Brat is your new silent surf buddy

The Subaru Brat was always an acquired taste, even when it was new. If you were ever lucky (?) enough to get strapped into those rear-facing seats in the little all-wheel drive trucklet’s “bed”, though, odds are you fell hard for the little Subie – if that’s you, get ready. This electrified 1980 Brat is going to bring back the love.

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