Lincoln puts EVs on the back burner amid Ford’s shift to more affordable EV models
After Ford announced a surprising shift to more affordable EVs, its luxury Lincoln brand is putting electric on the back burner.
Expand Expanding CloseAfter Ford announced a surprising shift to more affordable EVs, its luxury Lincoln brand is putting electric on the back burner.
Expand Expanding CloseFord gave its dealers, including Lincoln, an ultimatum to either buy in and go all-in on selling electric vehicles or wait until 2027 as part of its voluntary Model-e EV program. Although a little over half of Lincoln dealers opted in, they account for the great majority of the brand’s sales.
Expand Expanding CloseAmerican luxury automaker Lincoln is out to claim the future of premium driving with its new Model L100 EV concept. Lincoln is releasing the EV concept to pay tribute to the 1922 Model L, its first luxury vehicle ever made.
Expand Expanding CloseFollowing a shadowy teaser video earlier this month, Lincoln has officially unveiled a new all-electric SUV concept called the Star. During the global debut event in Los Angeles this evening, Lincoln shared its future electrification plans, explaining the Star Concept represents the brand’s vision for three Lincoln EVs arriving by 2025 and a fourth in 2026. A source close to the matter also let us know some of the new EV models Lincoln has planned.
Expand Expanding CloseAmerican automaker Lincoln just blasted out a quick teaser video on its social channels offering a brief glimpse of an upcoming electric vehicle concept. The new concept will be the first BEV to debut for the brand, and it will represent the future of Lincoln EV offerings for consumers.
Expand Expanding CloseThe effects of the global pandemic are expected to force automakers into alliances to cover development costs for expensive technology. But Ford confirmed today that it canceled plans to use Rivian’s electric skateboard platform for a Lincoln-badged electric vehicle. Ford still plans to produce a Lincoln EV but is using its own technology.
Ford’s Lincoln luxury brand announced a new partnership with Rivian to build “an all-new fully electric vehicle” using the latter’s electric platform.
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Ford will leverage their investment in automotive startup Rivian to build an electric SUV for their Lincoln brand, Reuters reports.
The Lincoln will use Rivian’s “skateboard” chassis, which Rivian also plans to use in their R1S SUV.
Lincoln, Ford’s luxury brand, released its new charging station, and it’s a clear rip-off of Tesla’s Supercharger design.
However, I say they shouldn’t stop there and copy Tesla’s entire Supercharging business model.
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While we have seen many electric cars at the Detroit Auto Show, several automakers have promised new EVs on the sidelines of the show.
Now, Lincoln is adding itself to the list by confirming that they are making an electric car based on Ford’s Mustang-inspired EV.
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When I saw the concept this morning, I didn’t think I was going to report on it since it has nothing to do with electric vehicles, yet I somehow had the feeling it will come up because of the doors. Sure enough, tech publications have been reporting that Lincoln’s new Navigator concept features Tesla’s Falcon Wing doors, which is simply inaccurate and I expects people will make a bad habit of it.
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