We’re on our way to San Francisco to see the Audi e-tron unveiling event. But as Audi is about to unveil the production version of its e-tron quattro electric SUV, the company has already started its advertising campaign which isn’t leaving much to the imagination… expand full story

Ahead of the unveiling of the e-tron quattro electric SUV next week, Audi is launching a new ‘e-tron Charging Service’ to enable access to 72,000 charging points by 220 providers with one card in Europe. expand full story

This is an op-ed by Fred Lambert, Electrek’s editor-in-chief.

The good old ‘Tesla Killer’ moniker, which the media often apply to virtually any new electric vehicle, is coming back into the spotlight as German automakers are launching a new EV offensive.

Here’s what you need to know in order not to fall for it. expand full story

Two weeks ahead of the planned unveiling of the production version, Audi is announcing today that it started production of its e-tron quattro all-electric SUV at its Brussels factory. expand full story

Audi keeps releasing more details about the upcoming e-tron quattro electric SUV, the German automaker’s first next-generation all-electric vehicle.

Today, we take a look at the dual motor drivetrain powering the vehicle as Audi reveals that it will have a ‘boost mode’ to unleash the full power for short outbursts. expand full story

Audi is preparing to launch the e-tron quattro electric SUV next month and it has been releasing information about the vehicle sporadically over the past few months.

Now the German automaker says that the e-tron quattro gets 30% more range through regenerative braking and they put it to the test. expand full story

Last month, Audi confirmed that it is delaying the launch of its e-tron quattro electric SUV amidst arrest of its CEO over the Dieselgate scandal.

Now the German automaker confirms that it will unveil the vehicle on September 17 and it will start taking reservations in the US. expand full story

Audi is about to launch its first all-electric vehicle built to be electric from the ground up: the Audi e-tron quattro.

The German automaker is now starting the production of electric motors for the new SUV in Hungary ahead of the imminent launch. expand full story

Tesla tried it with the Model X, but it was too ahead of its time and the automaker ended up dropping the idea.

Now Audi is giving it a shot and plans to introduce the first “virtual mirrors” by replacing the side view mirrors with cameras.

They released a short video about how it works. expand full story

After delaying the launch of its e-tron quattro electric SUV amidst the arrest of its CEO over the Dieselgate scandal, Audi is now still partially unveiling the new electric vehicle by releasing images of the interior. expand full story

After months of showing us a camouflage production prototype of the e-tron quattro, Audi was finally going to reveal the official production version of the electric SUV in August.

Now the German automaker has reportedly postponed the launch of the vehicle amidst the arrest of its CEO. expand full story

Several electric automakers are also venturing into the energy generation aspect of charging electric vehicles. Tesla is leading the charge after its acquisition of SolarCity.

Now several other automakers are getting on board and Audi is partnering with SMA Solar Technology to have ‘intelligent charging functions’ optimized for solar in the upcoming e-tron quattro electric SUV. expand full story

Last month, Audi confirmed a more ‘realistic’ range of ~250 miles for its upcoming e-tron quattro all-electric SUV, which is expected to enter production later this year.

Now the German automaker reveals more details about the vehicle aerodynamic performance, which is an important part of the reason why it can achieve a significant range. expand full story

Audi is trickling down information about its upcoming all-electric e-tron quattro SUV, which is supposed to hit the market by the end of the year.

Now, they’ve released images of the vehicles towing a trailer with its new e-tron Vision Gran Turismo electric race car to show it has a towing capacity. expand full story

Audi unveiled the e-tron quattro prototype, the company’s first all-electric vehicle built to be electric from the ground up. This was back in 2015 when they were still using the unreliable NEDC standard for the range.

In a press release today, the German automaker confirmed the expected range on the more realistic WLTP driving cycle, which they now claim to be “over 400 kilometers (248.5 miles).” expand full story

The Audi quattro all-electric SUV is expected to be one of the first vehicles to launch in the electric push from German automakers that is starting this year.

The four-ring brand has yet to unveil the production version of the vehicle despite its imminent launch, but now we see one of their pre-production prototypes being pushed hard on the Nürburgring race track. expand full story

A few months before bringing the all-electric vehicle to market, Audi has finally broken the silence about the price of the e-tron quattro.

The SUV will start at 80,000 euros (~$99,000 USD) in Germany – with international availability and pricing coming later. expand full story

Audi didn’t end up bringing the production e-tron quattro, which is expected to launch in Europe in just a few months, to the Geneva Auto show. However, the automaker did give us a closer look at its latest prototype and a glimpse at its development program. expand full story

Audi is expected to unveil the production version of its first all-electric vehicle built to be electric from the ground up, the Audi e-tron quattro, tomorrow in Geneva.

In the meantime, they brought reportedly over 200 prototypes of the all-electric vehicle to the city and they want people to chase them around. expand full story

With the imminent launch of the production version of the new e-tron quattro later this year, Audi is opening up reservations with deposits for the vehicle to new markets and it is adding the new all-electric e-tron sportback to the mix. expand full story

Audi’s upcoming all-electric e-tron quattro SUV, which is expected to go into production in 2018, was spotted testing and towing a trailer – giving us a glimpse of the capacity of the vehicle.  expand full story

There’s nothing more concrete in the electric vehicle revolution than when legacy automakers are converting internal combustion engine production capacity to electric motor production.

Audi seems to understand that as it previews its new electric car factory by saying: “electric motors instead of internal combustion engines, batteries instead of fuel tanks.” expand full story

Audi is opening reservations for its first production electric vehicle today ahead of the official launch later this year. We have often portrayed the Audi e-tron quattro as the first of a series of upcoming all-electric vehicles from German premium automakers, but it’s finally not only some distant concepts, but an actual all-electric SUV coming to market with Audi’s 2018 model lineup. expand full story

Well it’s not exactly surprising since Porsche and Audi are both premium automakers under the Volkswagen group, but they made it official today. The two German automakers announced that they are now sharing a vehicle architecture strategy for “electrification, digitization, and autonomous driving.”

They will cooperate and create teams from both companies to work on the next generation of vehicles coming out of each brand. expand full story

Audi’s upcoming quattro e-tron SUV is expected to be the first in a series of new all-electric premium vehicles from German automakers. Mercedes, Porsche, and BMW are all planning new electric vehicles to come out between 2018 and 2021.

The company has now revealed plans for two more electric vehicles to follow the SUV next year: an electric sports car and an electric compact, said CEO Rupert Stadler via AutoExpress. expand full story

Audi’s e-tron quattro SUV could become next year the first in a series of premium all-electric vehicles to come to market. Porsche, Mercedes-Benz, Jaguar, and other premium automakers are all planning EVs for the end of the decade, but the way the vehicles program are set up, Audi is apparently ahead of the pack with its 2018 release.

But of course, Tesla is already well-established in the premium electric vehicle segment with the Model S, a large sedan, and the Model X, a premium SUV.

While discussing the upcoming launch of the e-tron quattro, Audi’s Chief of Sales and Marketing, Dietmar Voggenreiter, decided to ignore the Model X and claim that with the e-tron quattro, Audi will be “the first real premium manufacturer doing a premium electric SUV”(via Autocar). expand full story

Today, Audi announced a new a deal with FAW, its Chinese manufacturing partner, to expand its activities in China and introduce a series of luxury all-electric vehicles as well as a broader electrification of their lineup.

The German automaker took notice that China became the world’s biggest electric vehicle market last year and considering the Volkswagen group, Audi’s parent company, is among the few automakers committing to volume production of EVs, they will need market shares in China to sell those vehicles. expand full story

While we are waiting for Audi’s first commercially available all-electric vehicle, the quattro e-tron, which is expected to hit the market in 2018, the German automaker announced today that it completed work on what could now be considered its first electric vehicle, the “Audi lunar quattro” rover.

The vehicle, which is equipped with an electric powertrain based on Audi’s e-tron tech used in its “normal” electric vehicle programs, was developed by Audi in partnership with a group of engineers participating in the Google Lunar XPRIZE competition, a unique challenge to land a privately-funded rover on the moon’s surface, drive 500 meters and send back pictures to earth. expand full story

Audi confirmed this week that they are pulling the plug on their all-electric e-tron supercar, which is basically a battery-powered version of the Audi R8. If you haven’t heard of the vehicle program despite being launched back in 2009, that’s because Audi ended delivering fewer than 100 units over the last 2 years since starting series production.

The company was reportedly working on a new generation, but they confirmed to Car and Driver yesterday that the program is dead and they are in “the process of delivering the last few units before production stops for good.” expand full story

Last year, Audi announced it’s first all-electric vehicle, the e-tron quatro, a luxury SUV expected to fit between the Q5 and Q7, and therefore, it will likely change its name to Q6 once it will enter production at the company’s plant in Brussels starting in 2018.

Now we learn that the automaker is also planning an electric version of the Q5, which should go into production at the company’s new factory in Mexico. expand full story