As we bid adieu to 2024, XPeng founder and CEO He Xiaopeng is setting the stage for a big 2025. The EV executive posted an internal letter to XPeng staff outlining the company’s key goals for the upcoming year, imploring all to prepare for fiercer competition in the EV segment and even predicted a price war on the immediate horizon.
Expand Expanding CloseInternal letter from XPeng CEO details 2025 goals, warns of an impending EV ‘price war’
![XPeng 2025](https://electrek.co/wp-content/uploads/sites/3/2024/12/XPeng-2025-P7.jpg?quality=82&strip=all&w=1400)