Enrico Galliera, Ferrari’s chief commercial officer, repeated the Italian automaker’s stance that it won’t make an EV until after 2025. He believes battery technology needs at least a few years to improve before it can deliver on Ferrari’s “brand heritage.”
Automobili Pininfarina has announced plans for a future electric vehicle platform through a collaboration with Bosch, who make EV motors and charging equipment, and Benteler, a German holding company.
They’ve also stated intent to debut a new electric design concept, which they’re dubbing the “PURA Vision,” sometime next year.
There aren’t many automobile companies with a stronger design heritage which has transformed the automobile industry decade after decade than the Italian Automobili Pininfarina.
The company behind classic designs from makes such as Ferrari, Alfa Romeo, Peugeot, Fiat, GM, Lancia, and Maserati, was acquired by the Indian Mahindra Group in a deal worth about €168 million in 2015. Since then, it has been on a mission to define itself in the era of electrification. Next year, that will culminate in what is currently codenamed the PF0 Hypercar. After looking at early teasers below, it feels safe to say Pininfarina won’t betray its design heritage even if its EV specs don’t destroy Rimac or Tesla’s Roadster…
