Tesla expands partnership with Nordstrom, adds another retail location inside the upscale fashion store
Earlier this year, Tesla made its already unique retail strategy in the auto industry even more unique by opening a small retail gallery in the Nordstrom store at The Grove in Los Angeles. At the time, both the automaker and the upscale fashion retailer described the partnership as a pilot project to explore the retail strategy of combining the sales of high-end fashion with luxury vehicles.
It looks like the project went well enough that they decided to expand their partnership to a second location, this time on the other side of the country in Charlotte, North Carolina, and more locations are also expected to follow.
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