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Tesla hilariously finishes dead last in mystery shoppers study, salesmen found to act like ‘museum curators’

Interior of the Cleveland store as line filters in.

If there’s a list Tesla is probably OK with not being at the top of, it’s ‘Best Car Salesmen’. The company boasts about its distribution and servicing model being unlike any other in the industry and the latest mystery shoppers study by Pied Piper, a real consultant and market research firm (not based on the HBO series Silicon Valley), kind of proved that it is the case by placing Tesla dead last.

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Tesla Model 3: stores are expecting waiting lines to reserve the car on March 31st

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The electric vehicle industry had an exciting start in 2016 with a number of unveilings, notably the Chevy Bolt and Faraday Future’s FFZer01 concept at CES last month, but arguably none is creating more excitement than Tesla’s upcoming Model 3 event next month. When we asked our readers how many reservations they think Tesla will have for the Model 3 by the end of the year, a majority agreed that Tesla will have over 75,000 reservations by the end of 2016.

We have since reached out to a number Tesla retail stores and representatives have told us that they have been receiving a steady stream of calls since Tesla CEO Elon Musk tweeted the date of the Model 3 unveiling and a rough outline of the reservation process. According to the CEO, reservations will start in store on March 31st and then online the next day. Because of this store reps have told us they are expecting waiting lines to get a reservation in the morning.

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Tesla signs a lease for a 40,000 sq-ft showroom and service center in Brooklyn, NY

tesla brooklyn

Update: A reddit user hopped over to the new Tesla location, and it looks like the company already has a sign up. See the bottom of the post for the image.

According to a report from New York real estate news site The Real Deal, a Tesla store will be the anchor for a new office conversion in Red Hook, New York City. Sources for the site say that the Palo Alto company signed a lease for a new space of roughly 40,000 square feet that will serve as an office, a service center, and a showroom for the company’s many EV offerings…



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Tesla launches in Mexico and hires former Google communication manager to lead marketing in country

pop up store teslaTesla launches in Mexico this week by opening a “Pop-up” store in the Mexican capital and we learn that the company hired Google’s longtime brand and communications manager for Latin American markets, Ricardo Blanco, to lead Tesla’s communications and marketing in the country.

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