Sony is now on its fifth year of showing off its upcoming electric car in its CES press conferences, which we learned last year will be named AFEELA and is planned hit the market in 2026.
This year, the press conference focused on Sony’s software plans for its new vehicle – along with a heap of the latest buzzwords, mostly to do with AI.
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EV maker VinFast is partnering with media giant Sony Pictures Entertainment to launch its new in-car streaming service. Launching this summer, VinFast EV buyers will have first access to the new media platform.
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Mere weeks after officially debuting its AFEELA EV in front of crowds at CES, the joint venture between Sony and Honda has a unique strategy for how its future customers will be able to afford it. Although we don’t yet know the EV’s starting MSRP, Sony Honda Mobility is already admitting it’s “a bit expensive” due in part to all the technology it will come equipped with to ensure its longevity (hint hint).
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Sony and Honda have officially signed a joint venture agreement to establish a company to build electric cars together. The new company will be called “Sony Honda Mobility Inc.,” notably giving Sony top billing over the established automaker.
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Sony and Honda have signed a memorandum of understanding to jointly develop electric vehicles, with the first car becoming available commercially in 2025, reports Nikkei Asia.
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Sony executives have said that the company is searching for new technology partners to help it bring its electric vehicle projects to life as it forges its path from entertainment company to the automotive and e-mobility space.
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