There was a time when the station wagon was a fixture of American family life, and frequently featured in popular culture. The fashion for bigger, taller vehicles has seen them all but disappear in the US, at around 1-2% of new car sales. In Europe, meanwhile, the “estate car,” as it’s known, remains a competitive segment, and in several Western European companies represents more than a fifth of new cars sold. In Sweden, the home of Volvo, around a third of the market share there belongs to the station wagon. In the US, the inexorable rise of “cool” crossovers — typically depicted devouring rugged terrain — means that almost half of the new car sales there are SUVs.
MG Stories November 12, 2020