Yamaha launches new online sales for its electric bikes
Yamaha has been around longer than just about anyone in the electric bike space. In fact, they just celebrated the 30-year anniversary since launching the first production electric bike in the world. But don’t think that an old dog can’t learn new bike tricks. Because just like how Yamaha Power Assist Bicycles keeps pumping out innovative new e-bikes and drivetrains, now the company is launching an entirely new sales model bringing direct-to-consumer selling into its operations.
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