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Big in Japan: Here’s why this tiny electric kei car is all the rage

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The Sakura, an unassuming microcar from Nissan and Mitsubishi which launched last year, has become the top-selling EV in Japan, beating out global rival Tesla. In a country that has been dragging its heels in going electric, this neat little car meets an obvious need that connects to consumers: It’s cheap and insanely practical.

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