CUPRA Tavascan

Following public ambitions to become an entirely electric brand by 2030, Cupra has shared its first phase toward this new era, which includes a PHEV SUV and two BEV models, all set to arrive by 2025. Additionally, Cupra intends to use these electrified models to expand its vehicle deliveries into other international markets.

During IAA Mobility in Munich this year, Spanish automaker Cupra publicly shared its brand’s vision for an all-electric future, outlining its pipeline of upcoming EVs as evidence of its “ambition” to reach its goal by 2030.

During its annual press conference, Cupra announced it will launch its Tavascan electric SUV concept into production in 2024. The Tavascan will be the Cupra’s second consumer EV after the Cupra Born begins production at the end of this year.