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The Chevy Equinox EV is GM’s breakout star, but that’s not the only surprise

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The Chevy Equinox EV, or “America’s most affordable 315+ range EV,” as GM calls it, is red-hot. Thanks to the electric Equinox, Chevy is solidifying its position as the fastest-growing EV brand in the US. The Chevy Equinox EV helped GM’s electric vehicle sales more than double in Q2, but there’s more to the story.

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GM is beating EV rivals by giving buyers more choices at lower prices

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GM’s electric vehicle sales nearly doubled in the first three months of the year, with impressive growth across all brands. Chevy is now the fastest-growing EV brand in the US, with the electric Equinox and Blazer rolling out, while Cadillac is quickly making a comeback in the luxury segment. Even GMC just had its best first quarter ever. With the broadest selection of models in the industry, GM continues outpacing EV rivals.

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Cox: EVs are America’s future, but policy will set the pace

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The US EV market closed out 2024 on a high note despite swirling uncertainty about the future of federal tax incentives. Cox Automotive’s newly released Q4 data shows a record 365,824 EVs sold – up 15.2% from the previous quarter – and annual EV sales of 1.3 million, a 7% increase from 2023. 

We spoke with Stephanie Valdez Streaty, strategic planning director at Cox Automotive, about how these strong numbers underscore growing consumer interest in electrified transportation, even as key federal policies remain in flux. 

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Honda Prologue and Chevy Equinox drive EV incentives to record levels in October

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As the incentives and discounts pile up, electric vehicle prices often rival, or even undercut, comparable gas models. With new models, like the Honda Prologue and Chevy Blazer EV rolling out, incentives surged to record highs in October as automakers look to fend off the incoming competition and draw in buyers.

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