Elon Musk often acts as the defacto PR department for Tesla Motors and in a Tweet today – in the mist of the Model 3 unveil – the CEO announced that Tesla would be expanding into at least 7 more countries. The expansion includes 6 continents and includes the BRIC countries of Brazil and India, South Africa (CEO Elon Musk’s birthplace), South Korea, New Zealand, Singapore, and Ireland. The tweet left room for others that might not fit into the 140 character medium.
Here it is in full:
Adding several more countries to Model 3 order page tonight. Check for details, but will include India, Brazil, SA, SK, NZ, Sing & Ireland.
We’ve discussed Tesla’s expansion plans into Ireland, the symbolism of South Africa where Tesla is already operating with its ‘Tesla Energy’ division, and South Korea, where partners LG and Samsung, two of the biggest Lithium battery suppliers in the world are headquartered.
While Musk was first referring to reservations being available for the Model 3, he confirmed soon after that the Model S and X will also be available in those countries.
Tesla also soon plans to go deeper in the Middle East and Latin America according to Tweets from last year. Tesla expanded into Jordan last year and more Middle Eastern countries are expected to follow.
The automaker also entered Mexico late last year with a few new hires, a “pop up store” in Mexico City and reservations for the Model S and X.
But the announcement today is the most significant expansion for Tesla in a long time.