There has been plenty of speculation about the level of involvement Apple would have with the manufacturing of a vehicle under Project Titan. Some say they could outsource most of it to an established manufacturer in order for the company to only handle the branding, connectivity and overall user experience.
Others speculate that the Cupertino company could use a “Designed in California – Assembled in China” (or elsewhere) strategy similar to its consumer electronic products, while also manufacturing some key components in-house.
The truth is likely somewhere in the spectrum between those two extremes, but if the company is attending conferences about body-in-white, it could be an encouraging sign that Apple will be involved in the design and manufacturing of the steel-bending and fundamental components of the vehicle.
Earlier this year, we learned that Apple added 1,200 employees to the development team of Project Titan. Also, last week we reported on a recent hire hinting at a digital license plate system for the company’s electric car project.
Mark Gurman contributed to this report.
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