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Why is GM investing nearly $1B in V-8 engines when it’s ‘all in’ on electric vehicles?

General Motors (GM) announced today that it will invest nearly $1 billion in four US facilities to produce V-8 engines and EV components. Despite GM advertising it’s going “all in” on electric vehicles, less than 10% of the investment is going toward EV development.

GM Invests $854M in V-8 engines, snubbing electric vehicles

GM’s CEO Mary Barra explained in September, “we want to provide EVs for everyone,” as the company committed to an all-electric future.

The automaker has spent much of the last year promoting its upcoming electric vehicle lineup, which includes a Chevy Blazer EV, Chevy Silverado EV, and Chevy Equinox EV, to name a few. The Bolt EV and EUV make up the vast majority of GM’s EV sales right now, but more expensive models like the Cadillac Lyriq and GMC Hummer are beginning to gain momentum.

Although GM claims the Bolt was the “#1 mainstream EV series in Q3 and Q4,” with deliveries climbing over 50% YOY, total electric vehicle sales still amounted to less than 2%, while many companies are already achieving double-digit (or 100%) EV sales share.

To make matters worse, the company announced today it’s investing $918 million in four of its facilities for “V-8 engine production, EV components.” The EV components part comprises of a mere $64 million, less than 10%, going toward two of its facilities.

Its Rochester, NY plant will receive $56 million to build battery cooling packs, and the other $8 million is to produce a casting development cell for future EV development at its Defiance, OH facility, according to the press release.

GM-V-8-electric-vehicles
Electric Chevy Bolt EUV Source: Chevrolet

Electrek’s Take

GM is sending mixed messages here. Are they all-in on EVs, or is it just talk? Because V-8 engines won’t help GM sell more electric vehicles and most certainly will not help them hit its goal of eliminating tailpipe emissions from its vehicles by 2035.

Keep in mind, this is the same GM that spent years hyping up an electric Corvette (that even President Biden couldn’t stop talking about) only to release a hybrid E-Ray Corvette last week, fitted with a V-8, and about the same amount of energy storage as two standard 12V lead acid batteries.

On top of this, you can only drive in all-electric mode for speeds up to 45 mph or when the throttle crosses a certain threshold.

Top comment by Elysia

Liked by 40 people

Simple - heavy duty trucks like the Silverado HD and Sierra HD. Just like Ford said, there is no plan to make these EV yet, because the battery requirements and towing demands are simply too high. And these are exempt from fuel economy rules, so they likely aren't affected by any of the 2035 ICE bans. Ford, GM, and Ram will convert their light-duty trucks to EV, but so far there are no plans to do so with the heavy duty trucks. That's why they need to keep updating their V8s. Because their competition is doing the same.

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To be fair, GM is investing over $35 billion through 2025 in electric vehicles and is moving quicker than most automakers. However, they may not be moving as quickly as they claim.

The Chevy Bolt is still a great car, nonetheless, winning Electrek’s Car of the Year in 2022 and selling impressively well after a recall derailed its momentum.

If GM’s Mary Barra believes they can beat Tesla, they will need to start by acting fast. Investing almost $1 billion into V-8 engines is the entirely wrong direction. GM is already building V-8s. There should be no need to make any more at this point.

The future is fully electric. GM says they are embracing it, but are they? Hopefully, with a few high-profile EV releases this year and momentum built up from last year, the company can start putting some numbers up. What do you guys think? Leave us your thoughts in the comments.

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Author

Avatar for Peter Johnson Peter Johnson

Peter Johnson is covering the auto industry’s step-by-step transformation to electric vehicles. He is an experienced investor, financial writer, and EV enthusiast. His enthusiasm for electric vehicles, primarily Tesla, is a significant reason he pursued a career in investments. If he isn’t telling you about his latest 10K findings, you can find him enjoying the outdoors or exercising