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The BMW i3 has been very successful so far with over 27,000 deliveries to date, but a 400 cars order is still an important step for BMW’s i car program.
A ride-sharing program using electric vehicles, like BMW’s DriveNow, is an excellent way to introduce more people to electric vehicles.
DriveNow is a joint car sharing venture of the BMW and Sixt SE. It currently exists in Munich, Berlin, Düsseldorf, Cologne, Hamburg, Vienna, London, in the USA in San Francisco and soon in Copenhagen.