benchmarking Stories July 14, 2016

It looks like the Tesla Model X, the first all-electric SUV, is a popular vehicle to benchmark or reserve-engineer. Ford paid a ~$55,000 premium to own and likely reverse-engineer the vehicle, while Audi was among the firsts to import the vehicle in Europe, which caused a problem when the German automaker realized it couldn’t charge the vehicle with the European standard.

Now it looks like another competitor is using the vehicle, but this time right in Tesla’s backyard. expand full story

benchmarking Stories April 19, 2016

Audi plans to release an all-electric luxury SUV, the e-tron quattro, in 2018. The vehicle is expected to become the first all-electric competitor to Tesla’s Model X. Earlier this year, we reported on one of the first Model X in Europe spotted near to Audi’s headquarters in Ingolstadt (pictures above), where the german automaker is believed to be reverse-engineering or benchmarking Tesla’s SUV – something it also did with the Model S.

Now a Model X reportedly driven by an Audi engineer has been spotted again over the weekend, but this time in a more interesting context. expand full story

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