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Porsche taps former Tesla partner for automated driver assist software

Porsche revealed today a new collaboration with former Tesla partner Mobileye to produce premium Advanced Driver Assistance Systems (ADAS) for future models.

Tesla used Mobileye’s computer vision technology (camera-based ADAS), using its EyeQ3 chips, to power its first-generation Highway Autopilot.

The partnership ended in a messy breakup in 2016 after a disagreement over how the tech should be deployed. Mobileye terminated its agreement with Tesla as the EV maker replaced its technology with its own in-house computer vision system called Tesla Vision.

Mobileye was then bought out by Intel in 2017 and spun off as a driver-assist subsidiary, going public in 2022.

Today, Mobileye works with over 30 vehicle manufacturers with seven generations of premium EyeQ ADAS chips, including BMW, Audi, Volkswagen, Nissan, Honda, and Geely. Several new EVs hitting the market are powered by Mobileye’s tech, including Zeekr’s first electric car, the Zeekr 001.

Mobileye signed its latest partner, Porsche, as the premium automaker plan to incorporate ADAS solutions in its future vehicles.

Porsche-luxury-electric-SUV
Porsche Macan EV is due out in 2024 (Source: Porsche)

Porsche partners with Mobileye for premium ADAS solutions

Porsche revealed the new partnership in a press release Tuesday: “In future models, Porsche plans to offer automated assistance and navigate-on-piot functions based on the Mobileye SuperVision technology platform.”

The sports car maker will take a lead role in fully integrating Mobileye’s tech into its models while customizing the driver attention monitoring systems in-house.

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Mobileye Supervision (Source: Porsche)

Top comment by Link

Liked by 17 people

VW Group have been working with Mobileye since 2016. And they have worked with almost every automotive company in the world, why does Tesla get singled out in the headline? (Of course we all know the answer.)

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Mobileye offers one of the most advanced premium ADAS on the market. The Mobileye SuperVision system provides “hands-off” navigation abilities with features including:

  • Autonomous lane changing
  • Highway & traffic jam assist
  • Point-to-point automated navigation
  • Accelerating and decelerating to avoid collisions
  • Evasive maneuver assist
  • Blind spot detection
  • Parking spot visualization

The system is enabled by 11 cameras providing full surround computer vision perception, Road Experience Management (REM) based AV maps, and two EyeQ 5/6 High Systems-on-a-chip (SOCs).

Although Michael Steiner, board member for research and development at Porsche, admits “in most situations, drivers will continue to want to drive a Porsche themselves in the future,” the premium ADAS system can help in everyday situations like traffic jams.

Porsche says its sole EV, the Porsche Taycan, is due for a “very steep” ramp-up in production after deliveries slipped in the first three months of the year. Looking ahead, Porsche plans to release its long-awaited electric Porsche Macan next year, followed by an electric Boxster or Cayman in 2025. Finally, the electric Cayenne is expected to be out in 2026.

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Avatar for Peter Johnson Peter Johnson

Peter Johnson is covering the auto industry’s step-by-step transformation to electric vehicles. He is an experienced investor, financial writer, and EV enthusiast. His enthusiasm for electric vehicles, primarily Tesla, is a significant reason he pursued a career in investments. If he isn’t telling you about his latest 10K findings, you can find him enjoying the outdoors or exercising