Skip to main content

Toyota’s electric SUV was the third best-selling EV in the US in Q1

The bZ, Toyota’s electric SUV, leaped past the Hyundai IONIQ 5, Chevy Equinox EV, and Ford Mustang Mach-E to become the third-best-selling EV in the US in the first quarter.

Toyota bZ charges into the top 10 best-selling EVs

Although electric vehicle sales in the US slipped again in Q1, following the government policy changes, there were a few bright spots from the report.

A total of 216,399 EVs were sold in the first three months of 2026, according to the latest sales data from Cox Automotive. While that’s still down 7.8% from the previous quarter, it’s an improvement from the 46% quarter-over-quarter drop in Q4 2025.

The EV market has “clearly entered a new chapter,” with many major brands reporting year-over-year sales declines of 60% to 70%, including Ford, Honda, Mercedes-Benz, Audi, Volkswagen, and Nissan.

Advertisement - scroll for more content

A few brands bucked the trend, selling more electric vehicles after launching new or updated models. Cadillac, Lexus, Rivian, Lucid, and Toyota all posted higher sales growth in Q1.

EV-sales-US-Q1-2026
New EV sales and market share in the US through Q1 2026 (Source: Cox Automotive)

Toyota’s updated bZ electric SUV (formerly the bZ4X) led the growth with 10,029 models sold in the first quarter, up 80% from the roughly 5,600 it handed over in the same period last year.

The Toyota bZ ranked as the third best-selling EV in Q1 2026, followed by the Hyundai IONIQ 5 (9,790), Chevy Equinox EV (9,589), Rivian R1S (5,494), Ford Mustang Mach-E (4,600), Lexus RZ (4,456), Tesla Cybertruck (3,519), and Cadillac Lyriq (3,370).

Toyota-electric-SUV-top-selling-EV
2026 Toyota bZ electric SUV (Source: Toyota)

Tesla maintained its lead after Model Y sales rose 22%. The Model Y ranked first with 78,591 units sold, followed by the Model 3 at 21,672. Every one in three EVs sold in Q1 was a Tesla Model Y.

Top comment by Dirk Diggler

Liked by 10 people

It will be interesting to see how Slate does. The working man can no longer purchase a quality vehicle at a reasonable price, regardless of the power source.

View all comments

With national gas prices surging to over $4.12 on average, interest in EVs and shopping traffic has increased at Cox Automotive’s Kelley Blue Book and Autotrader.

RankElectric VehicleQ1 2026 Sales
1Tesla Model Y78,591
2Tesla Model 331,672
3Toyota bZ10,029
4Hyundai IONIQ 59,790
5Chevy Equinox EV9,589
6Rivian R1S5,494
7Ford Mustang Mach-E4,600
8Lexus RZ4,456
9Tesla Cybertruck3,519
10Cadillac Lyriq3,370
11Honda Prologue3,319
12Rivian EDV3,213
13Subaru Solterra3,041
14Cadillac Optiq2,847
15Kia EV92,740
16Tesla Model X2,346
17BMW i42,184
18Kia EV62,023
19Hyundai IONIQ 91,990
20Cadillac Vistiq1,902
Top 20 best-selling EVs in the US in Q1 2026 (Source: Cox Automotive)

The next chapter will be defined less by policy and more by new vehicles and pricing, according to Cox Automotive.

With EV prices trending lower and automakers still offering generous incentives, affordability is becoming less of a concern. As a result, EV share of new vehicle sales “will likely increase from here,” the report states, but reaching the peak of 10% could take time. EVs accounted for 5.8% of total sales in Q1 2026.

Interested in seeing one for yourself? We’re here to help. You can use the links below to find popular electric vehicles closest to you.

FTC: We use income earning auto affiliate links. More.

Stay up to date with the latest content by subscribing to Electrek on Google News. You’re reading Electrek— experts who break news about Tesla, electric vehicles, and green energy, day after day. Be sure to check out our homepage for all the latest news, and follow Electrek on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our YouTube channel for the latest reviews.

Comments

Author

Avatar for Peter Johnson Peter Johnson

Peter Johnson is covering the auto industry’s step-by-step transformation to electric vehicles. He is an experienced investor, financial writer, and EV enthusiast. His enthusiasm for electric vehicles, primarily Tesla, is a significant reason he pursued a career in investments. If he isn’t telling you about his latest 10K findings, you can find him enjoying the outdoors or exercising