Rivian is plowing ahead with its new midsize R2 electric SUV. As it gears up for production, Rivian’s CEO, RJ Scaringe, gave us a sneak peek at the R2 body being built with production dies.
First look at the Rivian R2 body with production dies
Starting at $45,000, the R2 will be about half the cost of Rivian’s current R1S ($77,700) and R1T ($71,700). Despite a smaller size, the company promises it will still have that “Rivian essence” that has helped get the EV maker to where it is today.
Rivian’s CFO, Claire McDonough, said the team was “working around the clock” earlier this month to prepare its Normal, IL facility for R2 production.
McDonough confirmed that the sourcing for R2 was about 95% complete, and the start of production was still scheduled for the first half of 2026.
In the meantime, Scaringe is giving us a closer look at the R2 as it goes through development. Earlier this month, he posted a picture of the R2’s highly efficient Maximum drive unit.
The new unit uses continuous winding in the stator to reduce the total welds per stator assembly from 264 to just 24. With an integrated rotor shaft and gear, Maximum uses just two bearings, down from four on its Enduro drive unit.
R2 body built with production dies!! pic.twitter.com/lc3BYmuoYW
— RJ Scaringe (@RJScaringe) March 18, 2025
Top comment by BCV
I've always rolled my eyes at claims some manufacturer will make a "Tesla killer". That's like saying Mercedes will make a BMW killer or Ford will make a Chevy killer. The world just doesn't work that way.
However, I think we're entering a world where Elon Musk is the Tesla-killer, and the R2 will devour the formerly large market of the Model Y. It hits the same positives without the Tesla baggage, while the price points will be pretty similar.
In addition, the R2 will appeal to a decent sized market of people that would never consider a Model Y in the first place.
As Rivian moves closer to production, we’re getting an up-close look at the R2 body being built. Rivian’s CEO shared a picture on X showing the R2 body, now built with production dies.
Although Rivian will begin building R2 models in Normal, it will significantly ramp up production at its new plant in Georgia. McDonough said the GA facility is still on track to come online in 2028.
Once fully up and running, it’s expected to have up to 400,000 annual vehicle production capacity. To put that into perspective, Rivian built just shy of 50,000 EVs last year.
After scaling production, Rivian will launch the R2 in Europe as it takes the brand overseas. The company promises that R2 is just the start. Next up, Rivian will launch the smaller R3 crossover and R3X, a tri-motor electric hot hatch.
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