Tesla’s Project Loveday fan-made ad contest (which has been extended until June 5) recently got a clever entry from the Latvian subsidiary of global ad firm Publicis. The project, titled “Stop Tesla,” purports to be supported by the fictional “International Oil Baron Association,” and tells several sad stories of rich oil industry figures who are distraught to find out that their close personal relations have ordered a Tesla Model 3.
The campaign claims to warn consumers about the Tesla Model 3 and “the dangers that it unleashes towards international fossil fuel corporations.” It also offers several ways to help – they’ve gone so far as to set up a change.org petition appealing directly to Elon Musk not to build the Model 3, and an indiegogo campaign with the goal of buying an island compound on which to plan ways to “protect the world from an oilless future.” The campaign has a goal of just under $2 billion, and as of this publication, they are only $1,999,999,989 away from reaching it with two months left to go.
We’ve included a couple of their spec ads below, and you can visit stoptesla.com to see more.
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