Nissan introduces a new sport crossover concept: the Gripz. The new concept is powered by Nissan “Pure Drive” hybrid drivetrain, a gasoline engine powering an electric motor. 

Nissan says it’s making a design statement with the Gripz and the company will take cues from it going forward.

The electric component of the drivetrain is unfortunately secondary to the concept, but the design is certainly interesting. Please let us know what you think of it in the comments.

Here’s a gallery of the new concept and below you’ll find the announcement ad which has a “I am Legend” feel to it:

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