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Daimler is considering introducing its upcoming Mercedes EVs under a new all-electric brand

Mercedes-Benz auf der Silvretta E-Auto Rallye 2015

Last week, we report on Daimler’s plan to transition to greener technologies over the next few years. The bulk of the plan will be the launch the 4 new all-electric cars it greenlighted for production last year under the Mercedes-Benz brand – the first of which is expected to be unveiled at the Paris Motor Show later this year.

Now we learn that Daimler is considering introducing the upcoming EVs under a new all-electric brand.
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