Aston Martin is going after Tesla buyers who want more luxury and track performance, says CEO
Two years ago, Aston Martin announced that its first all-electric car effort when it unveiled a prototype of a Rapide converted with an all-electric drivetrain, the ‘RapidE’.
Now Andy Palmer, the British automaker’s CEO, elaborated on how he sees the vehicle’s position in the luxury segment – and compared it to Tesla.
Expand
Expanding
Close
Aston Martin confirms ‘limited-production’ plan for its first all-electric vehicle
Back in 2015, Aston Martin unveiled a prototype of a Rapide converted with an all-electric drivetrain, the ‘RapidE’.
The British automaker announced today that they will bring the vehicle to production, but only with a limited run of 155 cars in 2019.
Expand
Expanding
Close
Williams Advanced Engineering gets $125 million to build EV battery factory in the UK
Williams Advanced Engineering, the tech division of the Williams Formula 1 team, had the battery supply contract for the Formula E, but its electric vehicle battery effort took a hit when McLaren won the new contract last year.
It’s apparently far from dead since we now learn that they got £100 million ($125 million USD) to build a battery factory in the UK.
Expand
Expanding
Close