Porsche has been rumored to be planning to significantly increase the production of the Taycan, its first all-electric vehicle. But it now sounds like they are still aiming for 20,000 units the first year – though they think it’s conservative.
Over the last few months, we reported on Porsche publicly saying that they are considering increasing the planned capacity of Taycan production and later, a German report claimed that they are actually going to double production to 40,000 units per year.
Now, Porsche has released a new interview with Albrecht Reimold, the German automaker’s head of production, about the progress at the Zuffenhausen factory to bring both the Taycan and the new 911 to production.
When asked if they could use the production capacity of the Taycan for the 911 if the electric vehicle proves not to be as popular as planned, Reimold answered:
“Yes, we have the technical capacity to do that; but we are absolutely certain that it won’t be required. Based on feedback from the market, the calculation of 20,000 Porsche Taycan models in the first year may be a rather conservative estimate. I’ve had the pleasure of driving the car myself, and I can only say it’s absolutely fantastic! Which is the response we’ve been hearing from all sides.”
Porsche is planning to bring the Taycan to production toward the end of the year and the production version unveiling is expected in September.
I might be reading too much into it, but it sounds to me like Porsche is still officially planning 20,000 units for the first year of production and they are leaving the door opened to potentially increase production.
It’s not exactly surprising to see an automaker like Porsche being “conservative” about electric vehicles.
If they were to release the actual original Mission E concept, I’d have no doubt that the demand would be higher than 20,000 units per year, but we all know that the production version is going to be toned down.
Depending on that, we will have a better idea of the demand.
Of course, it also requires a lot of planning to increase production significantly – both on Porsche’s part but also with suppliers.
Therefore, it would make sense for Porsche to plan a production ramp up over a year or two if the demand is really there.
What do you think? Let us know in the comment section below.