Nice catch by John Voekler on recent comments made by Bruce Anderson, president of the Iowa Automobile Dealers Association who recently shut down Tesla’s attempt to have a test drive event in the state.
Another longstanding state law prohibits auto manufacturers from selling directly to the public. Anderson said if carmakers owned dealerships, buying a car would be like buying a laptop at the Apple store — there would be one non-negotiable price.
“Independent dealers are aggressive in pricing against each other,” he said. “If you wanted to buy directly from Chevy or Ford, the price on the sticker would be the price.”
I’ve never met a human being who would rather buy something from a car salesman rather than an Apple Store.