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Mercedes pulls ‘self-driving car’ advert following concerns over Tesla’s use of ‘Autopilot’

Mercedes advert

When we reported on the European Public Road Authority supporting Tesla’s Autopilot system following some concerns over the use of the word ‘Autopilot’ and the program being in ‘beta’ earlier this month, we also mentioned that a bigger concern could be Mercedes calling its E-Class with ‘Drive-Pilot’ a ‘self-driving car’ in an advert, which is significantly more misleading than Tesla’s ‘Autopilot’.

Now we learn that the automaker is pulling the ad following Consumer Reports complaint to the FTC.

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Mercedes unveils its 2017 E-Class 350e plug-in hybrid with 18 miles of all-electric range [Gallery]

Mercedes-Benz E-Klasse Limousine (W 213) 2016Mercedes-Benz E-Cl

Mercedes unveiled its new 2017 E-Class at the 2016 Detroit Auto Show this week and announced the details of its new plug-in hybrid powertrain option: 350e.  While Mercedes is working on 4 new all-electric vehicles to be released before the end of the decade, the automaker is introducing more electric hybrid powertrains in its established lineup of luxury vehicles and the 350e is the first we get to see.

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