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Daimler introduces a new “lead by example” policy for its management to drive electric vehicles

Mercedes-Benz und smart auf e-Mission im Montafon Mercedes-Benz and smart on e-mission in Montafon

Daimler made an interesting announcement today. The German automaker introduced a new “lead by example” policy to make electric vehicles the standard company cars for its senior management. The vehicle lineup will primarily consist of Mercedes’ plug-in hybrid vehicles, but also some all-electric vehicles will be made available.

The automaker also announced a 30 million euros investment into extending the company’s own charging infrastructure across its facilities in order to facilitate the new program. Expand