Fiat Chrysler CEO opens up on potential Google or Apple partnership to build cars
The automotive industry is a capital-intensive industry. Fiat Chrysler CEO Sergio Marchionne knows it and that’s why he is open to work with Google or Apple:
“Google can buy every automaker out of petty cash. And Apple — they made a net profit of $24 billion in one quarter. This is nonsense. What are we defending? What?”
In a not yet released 2-hour interview with Automobile Mag‘s Georg Kache, Marchionne discusses the recent rumors of a FCA partnership with Google for self-driving cars and how the automaker wants to position itself in an industry disrupted by the likes of Apple, Google, Tesla and Uber.
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