With only days left in 2018, Tesla is trying to deliver all its vehicles in the US and some have been working overtime during the Christmas break to help with the delivery frenzy as it intensifies.
In the past few weeks, Tesla has taken several initiatives to help with sales and deliveries during its usual end-of-the-quarter push.
This one is particularly special since it also coincides with the start of the electric vehicle federal tax credit for Tesla buyers.
Tesla is attempting to deliver as many vehicles as possible in the US by the end of the year in order for people to take advantage of the incentive.
Over the past few weeks, Tesla has been releasing its fleet vehicles for sale to help deliveries before the tax credit starts to phase out.
On top of it, the company still has some inventory vehicles left in some markets and it has yet to achieve its national delivery goal with about 5 days left in the year.
In order to keep up, Tesla even kept delivering cars during the holidays:
Holiday deliveries! 🎄🚘🎁 pic.twitter.com/92LB5Aithh
— Tesla (@Tesla) December 25, 2018
Sources familiar with Tesla’s retail operations say that markets who are behind their delivery goals are working overtime and employees are being discouraged from taking vacation time until the new year.
Tesla’s end-of-the-year pushes are always frenetic, but this one is turning out to be particularly crazy.
Over the past few weeks, Tesla has been telling customers that it can deliver inventory, display, and test drive vehicles by the end of the year.
As we previously reported, Tesla also made other moves for the end-of-the-year push including an extension of the referral program and a cancellation waitlist.
Last week, we also reported on Tesla introducing a new 5-minute buying and delivery program called ‘Instant Drive Away’.
On Christmas day, they even extended the referral program again and added a new incentive to buy without a test drive, which should also help in this delivery push.