Electrek.co

BMW thinks its futuristic 75 mph electric scooter will corner the US market

by Micah Toll

When BMW first debuted its futuristic concept electric scooter last year, it looked like a lofty design experiment without much chance for a real future.

But perhaps more shocking than the design was the fact that BMW actually followed through with it, putting the BMW CE 04 electric scooter into production.

Now the high-speed maxiscooter is heading to the US early next year, and BMW thinks it stands a good chance at cornering the American market.

Considering the current market landscape, that might actually be true.

First of all, there just aren’t very many competitors in the US electric scooter market yet, and even fewer in the maxiscooter market for large, high-powered, electric two-wheelers.

Chinese electric scooter giant NIU has done a great job at proliferating its electric scooters around the US, both for consumers and through rental companies like Revel and Lime.

But those smaller scooters are limited to speeds of up to 50 mph (80 km) for consumers and 30 mph (50 km/h) for rental fleets – at least until NIU’s 60 mph (100 km/h) MQi GT EVO arrives in the US next year.

Learn more about the new BMW CE 04 electric scooter and how the company could corner the market at Electrek.co.