Daimler CEO Ola Källenius this week said that meeting 2020 and 2021 stricter emission targets in Europe “will be a challenge.” That could mean big fines for Daimler.
Despite the struggle, Källenius said that he would not reduce prices for the company’s Mercedes-Benz electric cars. “We need to act in an economically rational way,” he said. “It is very important to achieve adequate prices on these cars and not to destroy the pricing levels.”