Model S with Model X design

According to Tesla Senior Design Executive Franz von Holzhausen, Tesla first planned to unveil the Model 3, its upcoming mass market electric car, at the Detroit Auto Show 2015, but that deadline passed almost a year ago.

Last year, Tesla updated its timeline to March 2016 and EV enthusiasts are anxious to know if the automaker will stick to the new target. So far so good, a Tesla official confirmed today that the Model 3 is on track for a March unveiling.

Tesla Director of Global Communications Khobi Brooklyn confirmed to Reuters on Wednesday that “Model 3 is on schedule” and the company still plans to unveil the prototype in March and start selling the car in 2017.

Preorders are expected to become available at the unveiling.

What we know about the Model 3 is limited. It is expected to have a starting price of $35,000 before any incentive and a range of more than 200 miles on a single charge – much like the Chevy Bolt EV, which we had the chance to test drive today.

Tesla Chief Technology Officer JB Straubel said that the majority of Tesla’s engineers are now working on a new platform and battery architecture for the Model 3.

We also revealed last year that Tesla CEO Elon Musk is pushing his team for the Model 3 to have a drag coefficient lower than .20, which could result in extreme aerodynamic design details.

Make sure to follow us on your favorite social media to get our latest articles as we expect to break more news about the Model 3 as we get closer to the unveiling:  TwitterFacebook or Google+

Featured image: A Model S with the Model X’s front-end by NikonD3s

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